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Meat and Poultry Industry NewsNew Consumer ProductsChicken

Kevin's Natural Foods introduces Buffalo-Style Chicken

Kevin's Natural Foods brand anticipates that many of today's football fans are looking for cleaner and faster alternatives to takeout, delivery and traditional game day classics.

By Industry News
Kevin's Natural Foods partners with former NFL players, Will Compton and Taylor Lewan
Kevin's Natural Foods

Kevin's Natural Foods partners with former NFL players Will Compton and Taylor Lewan of "Bussin' With the Boys" to kick off football season.

September 24, 2025

Clean-label refrigerated and frozen food brand Kevin's Natural Foods is launching a new, limited-time Buffalo-Style Chicken with 20 grams of protein per serving.

And as part of its football season push, Kevin's is partnering with "Bussin' with the Boys" during the 2025 football season. Co-hosted by former NFL pros Will Compton and Taylor Lewan, the podcast reaches millions of sports fans. The brand is betting that many of today's football fans are looking for cleaner and faster alternatives to takeout, delivery and traditional game day classics, and responding with its Buffalo-Style Chicken.

"It's no secret that game day grub tastes great, but it often comes with a side of regret," said Compton. "By partnering with Kevin's Natural Foods, we get to dig into delicious food without the junk. It's insane how easy Kevin's makes it to get high-protein, clean ingredient meals packed with flavor, keeping us going from kickoff to the final whistle."

For October 2025, Kevin's limited-time Buffalo-Style Chicken will be available at Kroger stores nationwide. The Buffalo-Style Chicken features Kevin's sous-vide chicken raised without antibiotics, a tangy buffalo sauce with a kick of spice, and is ready in less than five minutes. The product features clean ingredients and is paleo-certified with no gluten, refined sugar, soy or artificial preservatives

"Our new Buffalo-Style Chicken and partnership with Bussin' with the Boys is an exciting way to showcase the natural connection between our food and football, and we're thrilled that Will and Taylor are fans of Kevin's," said Becky Graham, chief marketing officer at Kevin's Natural Foods. "At Kevin's, we believe clean eating should never mean compromising on flavor, and we're up for the challenge to put our spin on this classic game day flavor."

Source: Kevin's Natural Foods

KEYWORDS: clean label flavor trends Kroger new chicken products sports partnerships

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