Meat and cold cut producer Oscar Mayer announces that applications are open for its next class of Hotdoggers, inviting recent college graduates to apply for a one-year, full-time job behind the wheel of the brand's Wienermobile. Applications are open through Jan. 31, 2026.

The Hotdogger Program, which began in 1988, was designed to develop top talent and inspire future leaders who embody innovation, creativity and community spirit.

“There is no better way to jumpstart your career than behind the wheel of an American icon, and each year applicants go all out to get our attention,” said Molle Twing, senior brand manager for Oscar Mayer and former Hotdogger. “That spirit and imagination perfectly captures what it means to be a Hotdogger, and whether you were in the first class of Hotdoggers or are looking to become part of this year’s, one thing remains true: this is a once-in-a-lifetime opportunity to relish.”

With more than 5,000 applicants and only 12 candidates who cut the mustard, the role remains highly sought after. This year is no different, as selected applicants will make up the 39th class of Hotdoggers and have the privilege of welcoming the Wienermobile into its 90th year.

Each Hotdogger is entrusted with driving and maintaining the 27-foot-long hot dog on wheels, which first debuted in 1936. By traveling the hot-dog highways nationwide – visiting upwards of 30 states and attending hundreds of events annually – Hotdoggers become the face of a multibillion-dollar brand. In addition to travel, events and media appearances, Hotdoggers serve as content creators, developing custom content of their travels and “meat” and greets.

Over the years, the Wienermobile has visited eight countries and appeared in television shows and movies. Hotdoggers have officiated weddings at the Wienermobile of Love in Las Vegas and most recently hauled buns at the legendary Indianapolis Motor Speedway in the inaugural Wienie 500.

Source: The Kraft Heinz Co.