Transparency-One, ISN’s responsible sourcing platform built to help bring transparency to supply chain management, recently collaborated with Nestlé, Maple Valley Farms and Farm Journal to discuss the future of the United States’ beef industry. The event focused on the importance of responsible sourcing through supply chain traceability, welcoming over 100 attendees from brands across the CPG, food, beverage and retail space.

Industry leaders participated in a panel discussion centered on responsible sourcing and regulatory readiness and explored consumers’ increasing demand for transparency amid the beef supply chain’s notoriously complex model. Panelists outlined what it takes to create a transparency story from ranch to retail, underscoring meaningful transparency is achievable by gaining a clear view of suppliers and potential ranchers within the supply chain.

“The beef industry has built a strong foundation in stewardship, animal health, and food safety. With the right strategy and partners, it can continue to meet evolving responsible sourcing expectations,” said Brittany Sizemore, senior vice president at Transparency-One. “Aligned expectations for transparency and product origin through practical approaches can help provide brands a clear view of suppliers without duplicative reporting or added friction across the value chain.”

Beyond industry perspectives, the conversation addressed the need for stronger value chain partnerships, challenging retailers, brands, and partners to align on shared transparency and product origin expectations.

Source: Transparency-One