When you walk down the long hallway that leads to its new Customer Center in the Canton, Mass., headquarters, you are struck by the proud history of Reiser. There are the framed accomplishments of 51 years of providing the highest levels of serving customers. As Roger Reiser puts it, “At Reiser our focus is on the customer, and our goal is to build relationships with those customers, gain their trust, learn their business, provide equipment solutions… and have them enjoy doing business with us – that’s us in a nutshell.”
Reiser is a family-owned and operated company, run by brothers Roger and George Reiser. They continue the original vision of the company as a selling and servicing company. In its Canton headquarters, as well in Burlington, Canada and in the UK, Reiser’s 245 employees sell brands by having “people selling to people.” As Reiser’s Mission Statement says: