National Chicken Council (NCC) President Mike Brown announced the appointment of Tom Super as vice president of communications, where he will bring more than 12 years of combined experience in strategic communications, public policy, politics and meat and poultry issues management to NCC’s senior management team.
Super spent the last three and a half years at the American Meat Institute (AMI), most recently as vice president of public affairs, where he handled press relations and media outreach, planned and executed communications strategies around the Institute’s legislative and regulatory priorities and supervised social media efforts. He also managed the day-to-day operation of the National Hot Dog & Sausage Council. Prior to being appointed vice president, Super served AMI as senior director of media outreach.
“Tom brings with him tremendous enthusiasm for the industry and more than a dozen years of communications experience in policy, politics and animal protein advocacy,” said Brown. “He is an outstanding addition to the NCC team, and with his experience, Tom will quickly become a valued resource to NCC members.”
Prior to joining AMI, Super spent six years at Greener and Hook LLC, a Washington-based strategic communications consulting firm where his focus was on planning and executing communications strategies and delivering strategic communications and media relations counsel to corporations, trade associations, ad-hoc organizations, non-profits and political candidates at the local, state and federal levels. Super served three years on Capitol Hill preceding his tenure at Greener and Hook, as a press assistant and legislative aide for United States Senator John W. Warner (R-VA).