USDA FSIS issues a public health alert due to concerns that fully cooked, ready-to-eat chicken salad product may contain cashews, a known allergen, which is not declared on the product label.
To mark Tyson Foods' foray into the chicken sandwich space, the brand is flipping the classic drive-thru experience with an exclusive activation in Los Angeles.
As EVP, global chief marketing officer, Franco is responsible for providing a strategic vision for the brand and creatively leading marketing ideation.