A promotional tie-in with Norwegian soccer star Erling Haaland aims to boost salmon from Norway's strong appeal among higher-income consumers as a high-quality source of protein.
Multiyear collaboration begins with a digital content series designed to educate consumers about sustainable seafood through storytelling and accessible recipes.
Sea-To-Table Restaurant Week 2025 finds 82% of participating restaurants kept featured Norwegian seafood dishes on menus after the promotion concluded.
Padilla’s work for Seafood from Norway focuses on increasing awareness, preference and sales for Norwegian seafood through integrated consumer engagement, influencer relations, retail programming and experiential activations.
Cruise line Seabourn introduces a regionally inspired culinary program created specifically for the line's Alaska season, spotlighting locally sourced seafood.
A new report from the World Bank Group identifies rendered animal proteins in aquafeeds as one of the targeted reforms needed to strengthen Morocco’s growing marine aquaculture sector.
Backed by early investors of Oatly, Impossible Foods and Beyond Meat, Oshi receives an investment from one of Latin America’s largest seafood manufacturers.