Building on its commitment to science-backed nutrition, ready-to-eat meal delivery service Factor is unveiling its largest menu expansion yet, featuring over 100 weekly options including high-protein meals, GLP-1 Support offerings, and globally inspired dishes crafted by chefs and dietitians. To reinforce this mission, Factor has appointed registered dietitian Kylie Sakaida as its first No BS (Bad Science) Officer, who will work to bust nutrition myths and provide clear, evidence-based guidance with every meal.

"At Factor, we believe nutritious food should be straightforward, convenient, and delicious, and our latest menu expansion reinforces that mission," said Adam Park, CEO of Factor US. "We've doubled our menu options to include more of what our customers want—from high-protein choices to globally inspired veggie-packed dishes.

"This menu expansion ensures every meal is not only delicious but also backed by the best nutritional science to make your wellness journey simple, satisfying, and something to look forward to."

Factor’s latest menu expansion aims to make eating well easier, more flavorful and more flexible. The menu now offers over 30 global dishes, from Asian offerings like Thai, Chinese and Korean to Mediterranean classics from Greece, Italy, and Morocco, plus Mexican-inspired options.

Nutrition-forward meals have expanded on the menu, including double the High-Protein options, an extended GLP-1 Support line, and Mediterranean Diet-inspired dishes. Every meal is gluten friendly and contains no refined sugars, helping customers meet their health goals.

Chef-crafted meals now feature shredded beef, pork, meatballs, new protein-rich breakfasts and light lunches, plus premium seafood like salmon, barramundi and shrimp at no extra cost.

These new changes are just the beginning, as Factor continues to expand its menu and develop innovative, nutrition-forward options designed to make eating well easier, more enjoyable and accessible for every lifestyle.

Fighting nutrition myths

Factor is a brand built on delivering smart, credible nutrition, and part of that commitment means shining a light on the misconceptions that make healthy eating harder than it needs to be. To bring this mission to life, Factor has appointed registered dietitian Kylie Sakaida (@nutritionbyKylie) as its first-ever No BS (Bad Science) Officer. Known for breaking down nutrition myths with clarity and humor, Sakaida will collaborate with Factor’s in-house dietitians to help consumers cut through the noise and feel confident about what real nutrition looks like.

“Nutrition should be simple, not stressful,” said Sakaidar. “I’m excited to join Factor in helping people focus on what really matters, eating balanced, nutrient-dense meals that fuel their lives. Factor’s mission to cut through the noise and provide smart, credible nutrition aligns with what I share with my community every day. Together we can make it easier for people to spot the myths, understand the science, and feel confident in the food choices they make.”

To further understand the confusion consumers face, Factor also conducted a national survey to uncover the most persistent nutrition myths. The results reveal just how widespread misinformation has become. Of those surveyed, 61% of millenials and 70% of Gen Z turn to social media for nutrition advice, relying on influencers and platforms like TikTok, Instagram and Facebook, which leaves plenty of room for nutrition myths and misinformation to spread.

Protein may be the hottest topic in nutrition, with 77% of people actively trying to eat more of it. But myths persist: only 1% of Gen Z and Millennials can correctly separate fact from fiction, as 75% don’t know that animal protein is more complete than plant protein, and nearly 80% are unaware that excess protein can actually be stored as fat.

While 55% of those surveyed know that healthy fats like avocado support fullness and nutrition, 28% still think fat-free foods are automatically healthier, and nearly a third of millennials believe eating fat makes you fat.

Less than half (42%) surveyed know that long-term weight management and metabolic health depend on building sustainable nutrition habits, and only 30% understand that prioritizing protein and fiber can make GLP-1 medications more effective.

These findings reinforce the need for Factor’s No BS philosophy and science-backed approach. Through a continued collaboration with Factor, Sakaida will work to debunk persistent nutrition myths and fads, providing credible guidance designed to empower consumers to make healthy choices.

Source: Factor