Sea Cuisine and Guinness team up to launch battered fish strips and shrimp
Sea Cuisine Guinness Battered Fish Strips and Shrimp products join High Liner Foods' existing Guinness portfolio of foodservice products including Guinness Beer Battered Cod Fillet Portions, Guinness Beer Battered Cod Tenders and Guinness Beer Battered Shrimp.
Sea Cuisine Guinness Battered Fish Strips and Shrimp products
High Liner Foods' Sea Cuisine and Guinness are teaming up to launch Sea Cuisine Guinness Battered Fish Strips and Shrimp products. These two new products, crafted with the signature flavor of Guinness, are available now in grocery and club stores across the United States.
"Fish and chips and battered shrimp are classic pub favorites and not easily replicated at home, until now. The collaboration between Sea Cuisine and Guinness combines the expertise of the No. 1 brand in frozen prepared seafood in the US with the iconic Irish stout, and the result is the perfect restaurant quality meal, right in your own home," said Anthony Rasetta, chief commercial officer for High Liner Foods. "As consumers continue to seek value and convenience, our new Sea Cuisine products offer an elevated at-home dining experience, bringing premium quality meals to the table in a way that's both accessible and affordable."
The battered fish strips feature MSC-certified wild-caught Alaska pollock. The shrimp features BAP-certified tail-off shrimp, coated in rich, golden batter infused with the iconic taste of Guinness, these non-alcoholic, delicious strips and shrimp deliver restaurant quality flavor right from your freezer.
Licensing Manager at Diageo, Declan Hassett, said, "At Guinness, we've always celebrated the rich, versatile character of our stout, and we're absolutely thrilled to bring that unmistakable taste into the kitchen with High Liner Foods. Partnering with High Liner Foods allows us to showcase how Guinness can add so much depth of flavor to a dish, ensuring these Battered Fish Strips and Shrimp are nothing short of delicious – a truly authentic pub-style experience crafted for your home."
Sea Cuisine's Guinness Battered Fish Strips and Guinness Battered Shrimp are available in the frozen seafood section at 1,500 Kroger Family of Cos. stores, including Kroger, Fred Meyer, Mariano's, Pick 'n Save, Frys, King Soopers, Smith's, Dillons and QFC. Sea Cuisine's Guinness Battered Fish Strips is also available in a 2lb Club Size in the frozen aisle at Costco warehouses across the United States. Further North American expansion plans are planned.
These new retail products join High Liner Foods' existing Guinness portfolio of foodservice products including Guinness Beer Battered Cod Fillet Portions, Guinness Beer Battered Cod Tenders and Guinness Beer Battered Shrimp.
Source: High Liner Foods Inc.
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