Sonny's BBQ introduces the Smokin' Gun, featuring jalapeno cheddar sausage, chopped brisket, banana peppers, red onion, mustard and sweet barbecue sauces on a bun.
Greg Henderson of Kansas receives posthumous recognition with the Industry Leadership Award for his award-winning journalism and being a voice of the beef industry.
Rick Hibler with Irsik & Doll Beefland Feedyard in Garden City, Kan., receives the Arturo Armendariz Distinguished Service Award for his contributions to improving the cattle-feeding industry.
Heat-and-serve product features marbled USDA Choice grade prime rib that is expertly seasoned, cooked to rare and packaged to seal in the flavor and juices.
HoneyBaked Prime Rib joins the brand's menu, inspired by a blend of persistent customer demand and a desire to introduce a new set of hosts to the HoneyBaked holiday tradition.
Tight beef supply, shifting generational preferences and evolving consumer expectations around convenience and quality will help shape the next chapter.
New USDA website offers targeted resources for a wide range of stakeholders including livestock producers, veterinarians, animal health officials and the general public.