To mark Tyson Foods' foray into the chicken sandwich space, the brand is flipping the classic drive-thru experience with an exclusive activation in Los Angeles.
As EVP, global chief marketing officer, Franco is responsible for providing a strategic vision for the brand and creatively leading marketing ideation.
Nearly 42,000 people, 23% of the population, in northeast North Carolina do not have regular access to enough food for a healthy, active lifestyle, including one in four children, according to the food bank.