Charlie Arnot discusses how earning consumer trust can lead to the development of a social license, allowing processors to operate with minimal formalized restrictions from society. In this episode, he tells processors why operating with a social license, and maintaining that license, is crucial to business and the bottom line.
Boehringer Ingelheim’s Rick Phillips shares some insights on how focusing on maximizing the overall health of their flocks can help poultry producers to better protect against more serious avian infections and raise a higher quality bird.