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New Consumer ProductsTurkeyDeli

Butterball reveals new premium deli meat flavor, upgrades several others

August 14, 2015

This spring, Butterball upgraded 12 of its deli flavors and revealed a new signature Naturally Roasted Thanksgiving Turkey Breast flavor that allows consumers to enjoy the same first-class holiday taste in the deli all year long. Each of the following renovated deli turkey and chicken items provides consumers with a premium eating experience and wholesome ingredients at an affordable price. Additionally, redesigned packaging now features consumer-preferred benefits and product certifications. All of Butterball’s reformulated deli flavors are naturally roasted, American Heart Association Certified, American Humane Certified, produced with no nitrates or nitrites, made with natural sea salt and gluten free. Butterball Premium Deli products are now available in select markets and select retailers. 

www.butterball.com

KEYWORDS: Butterball deli meats new product development new products

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