Hatfield & McCoy Jerky debuts two new products
Hatfield & McCoy Jerky debuted two products at Sweets and Snacks Expo: Spicy Revenge Bacon Jerky and Black Powder Beef Jerky. The Bacon Jerky also received a nomination for Best Innovative Product award.
Black Powder is a classic tangy, spicy beef jerky. This premium jerky is tender and has a seasoned bite that you cannot get enough of. Spicy Revenge is a wildly popular bacon jerky. This jerky starts sweet and smokey. It finishes with a spicy kick that Hatfield and McCoy call Revenge. It’s the absolute best combination of sweet and spicy in premium bacon jerky.
For more than 150 years, the Hatfield and McCoy feud remains the most notorious in American folklore. Now, Hatfield and McCoy have come together to partner on an American brand rooted in old family recipes, pride of name and Appalachian tradition.
Hatfield and McCoy Jerky is more than a boutique brand, it is a recognizable national name brand with unprecedented exposure in the media. In 2012, History Channel produced the “Hatfields & McCoys” mini-series reaching 14 million viewers and is currently being carried on Netflix. The success and popularity lead History Channel to produce a 16 episode series in 2013 called “White Lightning”. The reality show followed the current real-life descendants of the Hatfields and McCoys as they partnered together to release a family brand of whiskey. The Legendary Hatfield and McCoy Family Brand Whiskey is now distributed all across the United States.