Provisioner logo
Provisioner logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Provisioner logo
Provisioner logo
  • NEWS
    • Industry News
    • Supplier News
    • Case Studies
    • Recalls
    • Regulations
    • New Consumer Products
  • EXCLUSIVES
    • Newsletters
    • Source Book
    • Sponsored Insights
    • Events
    • Webinars
    • Classifieds
    • White Papers
    • Provisioner Store
    • Market Research
  • MEAT PROCESSING
    • SUSTAINABILITY
    • Processing
    • Packaging
    • Ingredients
    • Formulation
    • Food Safety
    • Special Reports
    • Commentary
  • PROFILES
    • Processor Profiles
    • Processor of the Year
    • Top 100 Processors
  • MEDIA
    • Videos
    • Podcasts
  • DIRECTORY
  • MIHOF
  • INDEPENDENT PROCESSOR
  • EMAG
    • eMagazine
    • ARCHIVE ISSUES
    • Contact
    • Advertise
  • JOIN!
Meat and Poultry Industry NewsNew Consumer Products

New Mickey Mouse-shaped Plant-Based Protein Chik’n Nuggets available

By Industry News
Mickey Meatless Nuggets
September 22, 2020

Incogmeato by MorningStar Farms has unveiled Mickey Mouse Shaped Chik’n Nuggets - the first plant-based offering on the market that pairs two timeless kid favorites – Mickey Mouse and chik’n Nuggets.

Now, more than ever, parents are looking for quick, easy, and delicious meals to cook at home that their kids will love. Incogmeato Mickey Mouse Shaped Chik’n Nuggets deliver on that while bringing the magic of Disney home to parents and kids everywhere, with flavourful nuggets that look cook and taste like real meat but have less fat and sodium that regular chicken nuggets.

“We saw a craving for more family friendly plant-based options and as a mom myself I knew we had a big opportunity with Incogmeato,” said Sara Young, General Manager, Plant-Based Proteins at Kellogg Company. “We are so delighted to be working with Disney to help land plant-based proteins on the plates of kids nationwide.”

For those worried about convincing their little ones to try plant-based foods, Incogmeato Mickey Mouse Shaped Chik’n Nuggets make it easy thanks to the familiar shape of their favorite Disney character and the kid-approved taste. 

  • Incogmeato Mickey Nuggets have 57% less fat and 35% less sodium than regular chicken nuggets, making them a swap that parents can feel good about.
  • Incogmeato Mickey Nuggets are made with non-GMO soy and use colors and flavors from natural sources.
  • Not only do Incogmeato Mickey Nuggets look like other shaped white meat chicken nuggets, but they are a good source of fiber and iron.

“As Disney is committed to offering more plant-based foods, we are excited to be working with Incogmeato on the first-ever plant-based Mickey Mouse shaped nuggets. By creating foods that kids love and with the nutrition parents can feel good about, families can experience the magic of Disney during meal time,” said John T. King, VP of Consumables Licensing at Disney.

Incogmeato Mickey Mouse Shaped Chik’n Nuggets can be found at retailers nationwide starting this month in the frozen chicken section. To learn more about Incogmeato by MorningStar Farms, visit Incogmeato.com.

Source: Morningstar Farms 

KEYWORDS: plant based

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Double Charburger

    Premiumization drives burger category

    Shoppers seek out premium meat offerings to fulfill...
    Meat and Poultry Industry News
    By: Sammy Bredar
  • JJS Adult Pekin duck

    Poultry Report 2025: Convenience propels poultry at retail

    Despite continued economic pressures, the poultry...
    Turkey
    By: Sammy Bredar
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine Subscriptions
  • Manage My Preferences
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • Connect with The National Provisioner

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the The National Provisioner audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of The National Provisioner or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • A smiling man carrying a grocery basket is reaching down to pick up a package of meat in a grocery store.
    Sponsored byPIC

    The Green Light: New Data Shows 12-to-1 Support for Pork from PRRS-Resistant Pigs

  • Close up of a grocery cart full of groceries, a cropped image of a couple pushing the cart and a blurred background of the vegetable aisle.
    Sponsored byPIC

    New Market Research Finds Consumers in Eight Key Pork Markets Are Likely to Purchase Pork from Gene-Edited Pigs

  • Close up of a young pig with a blurred background.
    Sponsored byPIC

    New Research Forecasts Significant Economic and Market Impacts with PRRS-Resistant Pig Adoption

Popular Stories

JBS USA logo

JBS USA closing pair of processing facilities

Various new Primal snack sticks on a table amongst pencils, apples, a pair of glasses, lunch bags and a water bottle.

Protein demand drives snacking occasions

Several cuts of beef, pork and chicken on a wooden board, cast iron pan and salt.

Validated thermal lethality data and a new tool for ensuring safety of RTE meats

2026 Top 100 Meat & Poultry Processors Report

Events

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Food Crime: An Introduction to Deviance in the Food Industry

Food Crime: An Introduction to Deviance in the Food Industry

See More Products
From Fresh to Frozen in 3 Minutes Flat: Unlocking the Secrets to Temperature Control Webinar Sponsored by Air Products

Related Articles

  • Applegate makes its nuggets available in a family size package

    See More
  • Goodside Foods Meatless Crumbles, new shelf-stable plant-based protein powered by fermentation

    Goodside Foods Meatless Crumbles, new shelf-stable plant-based protein powered by fermentation

    See More
  • Beyond Sun Sausage Pesto Penne Pasta

    Beyond Meat creates new plant-based protein

    See More

Related Products

See More Products
  • Food Plant Sanitation: Design, Maintenance, and Good Manufacturing Practices, Second Edition

  • Poultry Meat Processing, Second Edition

See More Products

Events

View AllSubmit An Event
  • April 26, 2012

    Food Plant of the Future: Raising the Bar on Plant Air Quality

    On demand Exclusively for thought-leaders in food and beverage processing facility management, Food Plant of the Future webinars are presented by Hixson, a leading design and engineering firm of food processing facilities in North America.
View AllSubmit An Event
×

Stay ahead of the curve. Unlock a dose of cutting-edge insights.

Receive our premium content directly to your inbox.

SIGN-UP TODAY
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing