Provisioner logo
Provisioner logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Provisioner logo
Provisioner logo
  • NEWS
    • Industry News
    • Supplier News
    • Case Studies
    • Recalls
    • Regulations
    • New Consumer Products
  • EXCLUSIVES
    • Newsletters
    • Source Book
    • Sponsored Insights
    • Events
    • Webinars
    • Classifieds
    • White Papers
    • Provisioner Store
    • Market Research
  • MEAT PROCESSING
    • SUSTAINABILITY
    • Processing
    • Packaging
    • Ingredients
    • Formulation
    • Food Safety
    • Special Reports
    • Commentary
  • PROFILES
    • Processor Profiles
    • Processor of the Year
    • Top 100 Processors
  • MEDIA
    • Videos
    • Podcasts
  • DIRECTORY
  • MIHOF
  • INDEPENDENT PROCESSOR
  • EMAG
    • eMagazine
    • ARCHIVE ISSUES
    • Contact
    • Advertise
  • JOIN!
Home » Authors » Tom Super

Tom Super

Tom Super is the senior vice president of Communications for the National Chicken Council. For more information, contact him at tsuper@chickenusa.org or (202) 443-4130.

Articles

ARTICLES

an ISA Brown chicken
State of the Industry 2025: Chicken

‘Rational exuberance’ energizes chicken market

Chicken producers contend with labor availability, avian influenza, trade barriers and regulatory requirements.
Tom Super
October 15, 2025
No Comments

Foodservice is on a recovery track and taking more chicken in the upward swing.


Read More
Rooster
STATE OF THE INDUSTRY: CHICKEN

State of the Industry: Chicken positioned for gains

Meal kits, packaging that offers no mess, and labels with information on nutrition appeal to younger shoppers.
Tom Super
October 16, 2024
No Comments

With per capita chicken consumption over 100 pounds, it will be increasingly necessary to develop chicken products for both the at-home and away-from-home markets.


Read More
fried chicken
Special Report | State of the Industry 2020

The state of the chicken industry 2020: easing toward a new normal

Tom Super
October 7, 2020
One Comment

When a look ahead was taken a year ago at this time, the discussion focused on the pending game-changer. That is, when and how much will the China market reopen for U.S. chicken?


Read More
Track Runners at Starting Line
State of the Industry 2019 | Chicken

State of the Chicken Industry 2019

On its mark…
Tom Super
October 14, 2019
No Comments
"Waiting for the game changer" characterizes the chicken industry's outlook as producer/processors begin to turn the calendar to the New Year.
Read More
Chickens in Poultry Barn
State of the Industry 2018

State of the Chicken Industry 2018

A lion's share of resolve, optimism
Tom Super
October 12, 2018
No Comments
Continuing to overcome a number of difficult challenges during the past few years has resulted in positive production increases for the chicken industry.
Read More
Batches of Raw Chicken
State of the Industry

State of the Chicken Industry 2017: NCC's perspective

Chicken market forecast: not too hot, not too cold
Tom Super
October 19, 2017
No Comments
Barring a disruptive event, 2018 should be another Goldilocks year for chicken producers/processors. “Not too hot, not too cold” characterizes chicken market conditions for 2017 with indicators pointing to a repeat situation in the New Year.
Read More
Chicken tops the list of protein being consumed most often per week
State of the Industry

State of chicken: Consumption at all-time high

Tom Super
October 24, 2016
No Comments

U.S. chicken consumption remains high, with 2016 levels surpassing those from the previous two years.


Read More
Manage My Account
  • eMagazine Subscriptions
  • Manage My Preferences
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • Connect with The National Provisioner

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the The National Provisioner audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of The National Provisioner or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • A smiling man carrying a grocery basket is reaching down to pick up a package of meat in a grocery store.
    Sponsored byPIC

    The Green Light: New Data Shows 12-to-1 Support for Pork from PRRS-Resistant Pigs

  • Close up of a grocery cart full of groceries, a cropped image of a couple pushing the cart and a blurred background of the vegetable aisle.
    Sponsored byPIC

    New Market Research Finds Consumers in Eight Key Pork Markets Are Likely to Purchase Pork from Gene-Edited Pigs

  • Close up of a young pig with a blurred background.
    Sponsored byPIC

    New Research Forecasts Significant Economic and Market Impacts with PRRS-Resistant Pig Adoption

Popular Stories

A cow eating grass and a chicken standing next to it in a field.

The Top 100 Meat & Poultry Processors of 2026

Spam Dog

Hormel rolls out Spam hot dog for foodservice applications

Colorado Premium logo

Colorado Premium acquires Old Hickory Smokehouse

2026 Top 100 Meat & Poultry Processors Report

Events

June 11, 2026

From Fresh to Frozen in 3 Minutes Flat: Unlocking the Secrets to Temperature Control

Join Tony Vacaro, Foods Industry Manager, and Emile Klein, Foods Market Strategy Manager at Air Products and Chemicals, Inc. , as they tackle key questions surrounding heat removal in food processing. 

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Food Crime: An Introduction to Deviance in the Food Industry

Food Crime: An Introduction to Deviance in the Food Industry

See More Products
From Fresh to Frozen in 3 Minutes Flat: Unlocking the Secrets to Temperature Control Webinar Sponsored by Air Products

Stay ahead of the curve. Unlock a dose of cutting-edge insights.

Receive our premium content directly to your inbox.

SIGN-UP TODAY
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing