Items Tagged with 'brand refresh'

Update reflects growing consumer demand for transparency, domestic sourcing and clearly defined production protocols in the grass-fed beef category.

Verde Farms consumer research propels brand to launch new packaging focused on production transparency and USDA Organic.

Consumer concerns regarding animal welfare in particular show need for better messaging and engagement.

Award competition recognizes Scott & Jon's for achievements in marketing and communication.

Fast-casual brand Smashburger debuts enhanced burger-focused menu items.

New line puts top consumer cravings in a nugget.

The goal of the rebrand is to make lamb more visible to shoppers who are seeking meat raised with a high level of ethical standards and sustainable farming practices.

The Meat Institute's brand evolution features new brand colors and a new brand purpose statement.

Thomas Farms’ new packaging offers species-specific features and benefits on each package design.