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Home » campaign

Articles Tagged with ''campaign''

Entrecote

Sweepstakes campaigns defend US beef, pork market share in Japan

Campaigns encourage restaurants to conduct trial promotions for new cuts and items.
Industry News
February 20, 2025
No Comments

Japanese businesses and consumers face rising prices for a wide range of imported products, including US red meat.


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Seafood on ice

Seafood campaigns see success for 2024

Alaska Seafood Month campaign results in an ROI of 3,828%.
Industry News
December 31, 2024
No Comments

Marketing program underscores Southeast Asia as a vital growth market for Alaska seafood.


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Carl's Jr. The Ghost Burger

Carl's Jr leverages 'ghosting' phenomenon to promote new burger

Carl's Jr. launches new burger called The Ghost, featuring Angus beef, ghost pepper cheese, hot sauce, applewood-smoked bacon, tomato, onion and lettuce on a toasted bun.
Industry News
September 25, 2024
No Comments

Carl's Jr.'s new burger, The Ghost, capitalizes on a colloquial term.


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Red Lobster Cheddar Bay 2024 campaign

Red Lobster launches Cheddar Bay 2024 campaign

Campaign aims to unite everyone over dinner.
Industry News
September 10, 2024
No Comments

Customers who to pledge allegiance to Cheddar Bay 2024 could win free Red Lobster for a presidential term.



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Applegate Farms unveils new brand campaign titled 'Model Farmer'

Applegate launches 'Model Farmer' campaign

Campaign marks the first creative collaboration between Applegate and BarkleyOKRP.
Industry News
August 28, 2024
No Comments

New campaign uses humor and wordplay to underscore Applegate's commitment to responsible farming practices and transparency in the food industry.


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Derek Hough teams up with StarKist for new campaign

StarKist launches new campaign with TV star Derek Hough

'Dancing with the Stars' personality Derek Hough teams up with StarKist on the new 'Flex with StarKist' campaign.
Industry News
August 22, 2024
No Comments

StarKist protein lineup now includes tuna, salmon, chicken, and the newly introduced beef.


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Patrick Fleming, National Pork Board vice president of demand development

Patrick Fleming returns to NPB to drive domestic pork demand

NPB welcomes Patrick Fleming as vice president of demand development.
Industry News
July 1, 2024
No Comments

Patrick Fleming leads the marketing and domestic demand team on a data-driven approach to make pork more relevant to more Americans.


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Popeyes Boneless Wings

Popeyes permanently adds Boneless Wings to the menu

Popeyes partners with actor, comedian, writer and producer, Jimmy O. Yang on a new campaign to promote Boneless Wings.
Industry News
June 25, 2024
No Comments

Brand continues to expand its wings offerings with new Boneless Wings in six signature flavors.


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Gorton's Seafood logo

Gorton's Seafood celebrates 175 years with nationwide campaign

Seafood brand enlists a diverse group of influencers to participate in its campaign.
Industry News
June 11, 2024
No Comments

Gorton's Seafood launches a new campaign dedicated to spreading joy.


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Frankie, Nathan's Famous mascot

Nathan's Famous promotes new brand platform with redesigned mascot

Nathan's Famous launches redesigned talking hot dog mascot, Frankie.
Industry News
May 24, 2024
No Comments

New Nathan’s Famous platform celebrates the 100% beef hot dog’s deep roots in New York.


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January 1, 2030

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