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Home » campaign

Articles Tagged with ''campaign''

Ground pork tacos

Prairie Fresh builds on Pork Board initiative with 'Now That's Pork'

National Pork Board’s Taste What Pork Can Do initiative draws renewed attention to pork’s versatility and appeal.
Industry News
June 10, 2025
No Comments

'Now That’s Pork' campaign targets consumers who crave standout experiences in the kitchen but often don’t see meaningful differences between pork brands at the meat case.


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Pulled pork

Export market risks highlight domestic opportunity for US pork industry

Trade policy and global market dynamics threaten the pace of export sales.
Industry News
May 29, 2025
No Comments

A new consumer-focused pork campaign and market conditions are poised to revive domestic demand.


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Air Fried Korean Pork Chops

New Pork City tour showcases pork flavors, culinary impact

Data-driven digital campaign by the National Pork Board focuses on communicating the flavor and culture of pork to consumers.
Industry News
May 6, 2025
No Comments

National Pork Board hosts the New Pork City event as part of its Taste What Pork Can Do. campaign.


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Eckrich, the Sausage That Takes You Home campaign

Eckrich campaign celebrates connection between food and home comfort

National brand campaign highlights aims to show consumers that Eckrich is a taste of home.
Industry News
April 23, 2025
No Comments

Refreshed website supports new Eckrich, the Sausage That Takes You Home campaign.


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StarKist campaign features mascot's take on AI meal assistants

StarKist brings back 1960s tuna campaign

Consumer-focused campaign blends humor and nostalgia.
Industry News
April 8, 2025
No Comments

StarKist launches nostalgia-fueled 'Sorry Charlie' campaign.


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Fish

Aquaculture Stewardship Council launches 2025 North American marketing campaign

Taste America Boston marks the first stop in a multiyear campaign to raise awareness of the Aquaculture Stewardship Council's sea green label.
Industry News
February 21, 2025
No Comments

Nonprofit teams up with North Coast Seafoods and Boston chefs to serve up ASC-labeled salmon to over 500 dining enthusiasts, culinary influencers and media.


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Entrecote

Sweepstakes campaigns defend US beef, pork market share in Japan

Campaigns encourage restaurants to conduct trial promotions for new cuts and items.
Industry News
February 20, 2025
No Comments

Japanese businesses and consumers face rising prices for a wide range of imported products, including US red meat.


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Seafood on ice

Seafood campaigns see success for 2024

Alaska Seafood Month campaign results in an ROI of 3,828%.
Industry News
December 31, 2024
No Comments

Marketing program underscores Southeast Asia as a vital growth market for Alaska seafood.


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Carl's Jr. The Ghost Burger

Carl's Jr leverages 'ghosting' phenomenon to promote new burger

Carl's Jr. launches new burger called The Ghost, featuring Angus beef, ghost pepper cheese, hot sauce, applewood-smoked bacon, tomato, onion and lettuce on a toasted bun.
Industry News
September 25, 2024
No Comments

Carl's Jr.'s new burger, The Ghost, capitalizes on a colloquial term.


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Red Lobster Cheddar Bay 2024 campaign

Red Lobster launches Cheddar Bay 2024 campaign

Campaign aims to unite everyone over dinner.
Industry News
September 10, 2024
No Comments

Customers who to pledge allegiance to Cheddar Bay 2024 could win free Red Lobster for a presidential term.



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    When PRRS Hits Home: The Chinn Family’s Story and a Hopeful Future

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    New Market Research Finds Consumers in Eight Key Pork Markets Are Likely to Purchase Pork from Gene-Edited Pigs

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