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Home » campaign

Articles Tagged with ''campaign''

American Lamb Board logo

American Lamb Board launches Backyard BaaaBQ promotion

Backyard BaaaBQ is reaching consumers through social media posts and ads, email newsletters and food blogs.
Industry News
August 4, 2023
No Comments

This campaign is designed to make lamb an approachable choice for summer parties and to educate consumers about outdoor cooking techniques such as grilling and smoking.


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USMEF logo

USMEF expands U.S. pork’s differentiation campaign in Mexico

American Pure Pork is a marketing program that guarantees no water was injected into the labeled U.S. pork product.
Industry News
July 20, 2023
No Comments

The American Pure Pork campaign moves beyond retail into foodservice as social media initiatives work to get the word out to important groups.


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American Lamb Board logo

ALB focuses on online cooking demonstration niche with Kittch campaign

Kittch is a platform for a new generation of culinary enthusiasts who love to cook.
Industry News
June 1, 2023
No Comments

On the next livestream, Chef Joe Sasto will create 'Homemade Lamb Sausage & Red Pepper Rigatoni.'


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Verde Farms logo

Verde Farms announces relaunch and first-ever consumer-focused brand campaign

Verde is launching its campaign to engage directly with health-conscious consumers.
Industry News
May 23, 2023
No Comments

Verde Farms is a brand of organic, 100% grass-fed, 100% pasture-raised beef.


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South Dakota Beef Industry Council logo

SDBIC says to choose beef during grilling season

May is Beef Month.
Industry News
May 1, 2023
No Comments

The 'I Choose Beef' campaign will highlight beef throughout the month on SDBIC social media and in local grocery stores throughout South Dakota.


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California Beef Council logo

Taco campaign kicks off with deals and five new recipes

California Beef Council, Real California Milk and Camarena Tequila team up for taco time.
Industry News
April 11, 2023
No Comments

The website also features product, cooking and lifestyle videos.


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Tyson Foods logo

Hillshire Farm brand builds on Oh, Hill Yeah. campaign

Their campaign extends by giving savory sandwich recognition.
Industry News
April 4, 2023
No Comments

This part of the nationwide campaign creates a collection of sandwiches inspired by and named after beloved cultural icons.


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Ocean stock image

The Aquaculture Stewardship Council caps the first year of its North American marketing campaign

The North American marketing campaign is the largest promotions investment in ASC’s history.
Industry News
February 24, 2023
No Comments

ASC’s 2022 North American campaign launch featured a local market tour, social and digital promotions, media outreach and planned expansion in 2023.


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American Lamb Board logo

Consumers engaged in Lamb Lovers Month

Ewe Complete Me is one Lamb Checkoff promotion to encourage consumers to choose American Lamb.
Industry News
February 10, 2023
No Comments

The campaign has a strong digital presence through ALB's consumer social platforms.


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Smithfield Culinary enlisted some of the industry's most inspiring women

Smithfield Culinary celebrates women in foodservice in partnership with FoodMix Marketing Communications

Smithfield Culinary launches new She Brings the Heat campaign in its partnership.
Industry News
February 9, 2023
No Comments

As part of this national campaign, Smithfield Culinary's website features innovative recipes and culinary techniques through videos and a recipe database.


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