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Home » campaign

Articles Tagged with ''campaign''

Lamb

ALB kicks off Lamb Lover's Month with consumer-focused campaign

The 'Show Us Your Chops' campaign invites consumers to get lamb chops at their favorite restaurant or cook their favorite recipe at home.
Industry News
February 2, 2024
No Comments

In addition to the consumer promotion, ALB is reaching out to butcher shops with promotional items and giveaways to promote American lamb through small retail locations.


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The new BBQ Salmon protein plate

Sweetgreen adds BBQ Salmon protein plate to the menu

New Sweetgreen campaign focuses on fueling wellness with high protein.
Industry News
January 5, 2024
No Comments

The BBQ Salmon protein plate joins the newly launched Sweetgreen protein plates category.


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American Lamb Board logo

Lamb Board campaign engages consumers with holiday recipes

Campaign page features roasting guides and holiday recipes.
Industry News
December 22, 2023
No Comments

The American Lamb Board hosts the 'Season’s Greeting Giveaway,' inviting consumers to sign up for its newsletter for a chance to win a lamb leg roast and a roasting pan.


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Holiday-themed charcuterie board

Veroni shares charcuterie-making tutorials in new social media campaign

Video tutorial series aims to help people learn or master the art of charcuterie board-crafting.
Industry News
December 22, 2023
No Comments

US campaign starts with five thematic cutting boards suitable for holiday parties or an 'aperitivo.'


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USMEF logo

Swine and Wine promotion differentiates US pork in Mexico

USMEF partners on a promotion with 11 upscale restaurants and 11 wineries from four wine-producing regions of Mexico.
Industry News
December 14, 2023
No Comments

Mexico’s increasing appetite for American pork is creating new development opportunities in the market.


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Center for the Environment and Welfare logo

National campaign breaks down production process for lab-grown meat

This ad is the latest in a sustained effort to address consumer concerns surrounding this experimental product.
Industry News
December 13, 2023
No Comments

The Center for the Environment and Welfare is launching a new commercial to educate the public about the technology behind lab-grown meat.


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Lineage logo

Lineage joins campaign to reassess frozen foods temperature standard

Campaign explores the potential transition to new, greener standards to help reduce carbon emissions in the sector on a global scale.
Industry News
December 11, 2023
No Comments

Initiative aims to reassess the long-standing international temperature standard of -18 Celcius, established in the 1930s and untouched for nearly a century.


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NASDA logo

Washington State Veterinarian Amber Itle shares about veterinarian’s roles in animal, human and environmental health

Amber Itle serves as secretary of the National Assembly of State Animal Health Officials.
Industry News
October 20, 2023
No Comments

Amber Itle shares about her role’s impact for her community and state as part of the National Association of State Departments of Agriculture’s recent campaign to highlight careers in agriculture.


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Old Wisconsin and Fusion92 'Stubbornly Made' shoot

Brand campaign showcases Old Wisconsin’s smoking process

New campaign convey's Old Wisconsin's dedication to making the best snack sausage possible.
Industry News
October 16, 2023
No Comments

New brand campaign with Fusion92 highlights Old Wisconsin’s 16-hour smoking process — 22 hours on a dry day.


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American Lamb Board logo

ALB promotes American lamb through consumer and influencer events

ALB aims to build awareness about lamb's nutrition benefits and position lamb as part of a healthful diet and lifestyle.
Industry News
October 16, 2023
No Comments

The American Lamb Board's nutrition education campaign shares nutrition information through a virtual consumer-facing workshop, an inaugural health care professionals ranch tour and participation at the Food and Nutrition Conference Expo.


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