Smoked ham deep dive: November sales languish
Smoked ham sales peak Thanksgiving week versus the prior week for turkey.
Image by Nicholas Lapierre from Pixabay
According to retail sales data analysis for November 2025 conducted by 210 Analytics and Circana MULO+, smoked ham sales peaked the week of the holiday versus the prior week for turkey.
Circana, Integrated Fresh, Total US, MULO+Sales for the week ending Nov. 23 were $152 million versus $168.7 million for the week ending Nov. 30. Despite gains in the final week compared with the previous year, early-week weakness prevented overall recovery.
Circana, Integrated Fresh, Total US, MULO+Spiral-cut ham generated the largest share of sales, at $242 million, and generated robust dollar and pound gains. Boneless overtook bone-in as the second-largest seller, though both were down year-over-year.
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