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Rick Stein, vice president, Fresh Foods, FMI – The Food Industry Association, and Julia Ann Potts, president and CEO of the North American Meat Institute (NAMI), share background and current insights for the Annual Meat Conference.
New brands spring up every day, to capitalize on the changing consumer trends. When shoppers started looking for healthier meat products, meat cases soon filled with products that were antibiotic-free, GMO-free or organic.
Some would say that it all started with a family assembly line in the basement of Harvey F. Martinez’ Milwaukee South Side home. But it started well before that.
As part of the corporate rebrand, the Company unveiled a new website, purpose statement, visual identity and refreshed tone of voice, all of which will help to spotlight its vision, imagination and innovative focus.